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#discovery

6 ARTICLES

PMFPMF & Discovery
User ResearchDiscovery

Build for the user, not the roadmap

The roadmap is a business document. Users don't care about it. They care about whether the product solves their problem. They care about whether it's fast, clear, and worth comi...

2 min read
PMFPMF & Discovery
FundamentalsProduct Craft

There are no PM secrets. Just fundamentals done well.

Nine years in product and the problems are always the same. Different industries, different team sizes, different tech stacks — the surface changes. Underneath it's always some ...

2 min read
PMFPMF & Discovery
MVPDiscovery

Your MVP will fail. That's the point.

The point of an MVP isn't to ship a small successful product. It's to find out, as quickly and cheaply as possible, what users actually want. Most teams forget that. They build ...

3 min read
PMFPMF & Discovery
DiscoveryUser Research

Discovery isn't a phase. It's a habit.

Most teams treat discovery as a phase. There's a kickoff, a few weeks of research, a synthesis deck, and then the team moves to build. Discovery is something you do at the start...

4 min read
PMFPMF & Discovery
User ResearchDiscovery

Empathy isn't soft. It's how you build the right thing.

Empathy gets dismissed as a soft skill. Something for the people side of the job, irrelevant to the actual decisions about what to build. That framing is wrong twice over. First...

4 min read
PMFPMF & Discovery
RoadmapUser Research

Your roadmap means nothing if you haven't talked to users

A roadmap that wasn't built on user evidence isn't a plan. It's a wishlist with dates on it. That sounds harsh. It's also what most roadmaps actually are. Stakeholders contribut...

4 min read